Generative Engine Optimization (GEO) Services
Increase your business's awareness and site traffic with generative engine optimization. We turn Artificial Intelligence into a valuable resource that gets your business's name in front of potential clients and customers on a whole new platform.
Grow Your Web Presence with GEO
Wes Web is excited to offer generative engine optimization (GEO) services to business who want to increase their presence on artificial intelligence platforms like ChatGPT and Gemini.
Just as important as showing up in Google, or when someone would look up a business in the phone book years ago, ranking in AI platforms is the next platform people are seeking answers. Let’s make sure they find you as the solution rather than your competitor. Learn more about what GEO is, and why it is so valuable for your business.
What Is GEO?
Generative engine optimization is the process of developing your website and online presence in a way that will result in AI platforms showing your business and brand to more people. It's about being able to get your name out there for people who are searching for things related to your business on ChatGPT.
When consumers search for terms associated with your goods, services, or areas of expertise, GEO places your brand to show up in the AI-generated results. In certain instances, a link to our website or a link to our products and services, or even just a brand mention, will allow us to make the next sale.
What’s The Difference Between GEO and SEO?
Search engine optimization is about making your website show up more in Google and other search engines. Generative engine optimization is about making your site show up more in ChatGPT or other AI platforms. Think of it as just SEO for AI.
SEO and GEO go hand in hand. If your business is already ranking and showing up well in Google, then you will have a better chance of showing up in AI as well. What makes GEO different from SEO is that it takes into consideration your online presence across all platforms, not just Google scanning your website and considering external links. How your business appears on YouTube, Facebook, Reddit, online newspapers, LinkedIn, etc. Showing up everywhere in a unified and organized manner is truly what will result in your business and brand ranking in ChatGPT or ranking in Gemini.
What Does GEO Do For My Business?
Customers want to use a business that will answer their questions. If a customer asks AI a question relating to a service or product that you provide and your website has information about that topic, the AI may show the explanation from your site. This builds a level of trust between you and the customer, and they will be more likely to choose your business because you have already helped them with a need.
GEO helps to make your business known to your perfect customer. For a customer to choose your business, they first have to know that you exist. AI optimization will help AI engines understand what your ideal customer looks like, and will help to get your name out there when your ideal customer is becoming ready to buy your product or use your services
What Does Wes Web Do For GEO?
To start getting your website to show up on AI responses, there are many different optimizations that Wes Web will do.
- Technical optimizations: Wes Web can scan your site to see if there are any issues preventing AI from being able to understand its content, and correct any issues found
- Create valuable content for your site: AI loves websites that are actively contributing relevant information. The more questions that your site is able to answer, the more that AI will be able to recommend your site.
- Repurposing content onto multiple platforms to widen your business’s reach and impact.
- Research what your customer base is looking for: We research keywords and questions that are being searched by your target customers, and will help get your site to rank for them in AI
Why Should Businesses Invest In GEO?
Due to the recent growth in popularity for AI engines, this rising platform has the potential to put your business in front of a lot of your customers. People are using AI to find the answers to their questions, and if you have the answer, you want to be the one telling them.
At Wes Web, we see GEO as the newest opportunity in digital marketing. By investing in GEO now, your business will be able to grow like the first businesses to invest in SEO. Make sure your business is proactive to showing up on the internet’s newest platform. With more and more AI searches happening, it is time to get your business noticed on AI platforms, and to begin developing your AI presence.
Contact Wes Web To Get Your Site Ranking On AI
Artificial intelligence is rapidly growing, and it is a valuable tool that your business can use to be seen by relevant customers. If you are ready to get more traffic to your site and increase sales, Wes Web is here to help. We are a local business in Schuylkill County, PA, and we love helping businesses with web design, SEO, PPC ads, and now GEO. Contact us today for a free consultation to see how your business’s website can be optimized for AI.
Get To Know Wes
Meet Wes, the founder of Wes Web. Wes is passionate about marketing strategy and communicating marketing in a way that anyone can understand. Ranking online is competitive and it can only be achieved through hard work, and a strategy built on experience and data.
Work Hard. Market Well.
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