All bets are off in Florida, or maybe we should say all Google Ad bids for gambling businesses are off. Google posted an update to their Google Ads Policy that they will no longer be allowing sports gambling ads in Florida. The update stated:
This change is being made following a ruling from a Washington D.C. federal court which invalidated the Florida-Seminole Tribal Gaming Compact and made sports betting in Florida illegal.
We will begin enforcing the policy clarification on November 24, 2021.
So due to a federal court decision that clarified the marketing and advertising laws in Florida, Google will make sure PPC accounts utilizing Google Ads will be flagged and stopped from displaying to follow the State’s laws accordingly.
Update Your Sports Gambling Business’s PPC Ads
Make sure you review your Google PPC Ads account and place Florida in your location exclusion states. If your sports gambling ads accidentally show in Florida, your Google Ads account will be canceled.
Hire Us To Update Your Gambling Ads On Google
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